CLE advertising class develops virtual campaign for national competition

April 13, 2020

Implementing their campaign digitally has posed some challenges for undergraduates in the Advertising & Integrated Marketing Communications class, but their thought-provoking video, content marketing, and Zoom Trivia nights are gaining traction with their peers following the move to online instruction.

Check out connecttoprotect.org to learn how they, along with 9 other universities nationwide, are countering targeted violence for their McCain Institute client.

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