Students in the CLE’s Advertising & Integrated Marketing Communication class recently launched its three-week marketing campaign for Jetpack, a student-to-student delivery service app that provides essential products to college students.
The class’s full-service advertising agency, Hoptimize Advertising, aims to raise brand awareness for Jetpack on the Homewood campus by helping the company achieve 1,000 new downloads. For more information, and to view upcoming marketing events, click here.