{"id":19183,"date":"2023-11-22T15:39:51","date_gmt":"2023-11-22T20:39:51","guid":{"rendered":"https:\/\/engineering.jhu.edu\/magazine-archive\/?p=19183"},"modified":"2024-01-03T13:09:49","modified_gmt":"2024-01-03T18:09:49","slug":"pitching-under-pressure","status":"publish","type":"post","link":"https:\/\/engineering.jhu.edu\/magazine-archive\/2023\/11\/pitching-under-pressure\/","title":{"rendered":"Pitching Under Pressure"},"content":{"rendered":"<figure id=\"attachment_19251\" class=\"wp-caption alignnone\" style=\"width: 1034px\"><a href=\"https:\/\/engineering.jhu.edu\/magazine-archive\/wp-content\/uploads\/2023\/11\/arm_2.jpeg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-19251 size-large\" src=\"https:\/\/engineering.jhu.edu\/magazine-archive\/wp-content\/uploads\/2023\/11\/arm_2-e1701894117348-1024x380.jpeg\" alt=\"Design drawings of the device designed by Nick DeSantis, including a side view\" width=\"1024\" height=\"380\" srcset=\"https:\/\/engineering.jhu.edu\/magazine-archive\/wp-content\/uploads\/2023\/11\/arm_2-e1701894117348-1024x380.jpeg 1024w, https:\/\/engineering.jhu.edu\/magazine-archive\/wp-content\/uploads\/2023\/11\/arm_2-e1701894117348-300x111.jpeg 300w, https:\/\/engineering.jhu.edu\/magazine-archive\/wp-content\/uploads\/2023\/11\/arm_2-e1701894117348-768x285.jpeg 768w, https:\/\/engineering.jhu.edu\/magazine-archive\/wp-content\/uploads\/2023\/11\/arm_2-e1701894117348-1536x571.jpeg 1536w, https:\/\/engineering.jhu.edu\/magazine-archive\/wp-content\/uploads\/2023\/11\/arm_2-e1701894117348.jpeg 1836w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption class=\"wp-caption-text\">Design drawings of Nick DeSantis&#8217; device, including a side view on the right<\/figcaption><\/figure>\n<figure id=\"attachment_19545\" class=\"wp-caption alignright\" style=\"width: 230px\"><a href=\"https:\/\/engineering.jhu.edu\/magazine-archive\/wp-content\/uploads\/2023\/12\/Nick-DeSantis-headshot_greyscale-2.jpeg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-19545 size-medium\" src=\"https:\/\/engineering.jhu.edu\/magazine-archive\/wp-content\/uploads\/2023\/12\/Nick-DeSantis-headshot_greyscale-2-220x300.jpeg\" alt=\"A black and white photo of Nick DeSantis.\" width=\"220\" height=\"300\" srcset=\"https:\/\/engineering.jhu.edu\/magazine-archive\/wp-content\/uploads\/2023\/12\/Nick-DeSantis-headshot_greyscale-2-220x300.jpeg 220w, https:\/\/engineering.jhu.edu\/magazine-archive\/wp-content\/uploads\/2023\/12\/Nick-DeSantis-headshot_greyscale-2.jpeg 565w\" sizes=\"auto, (max-width: 220px) 100vw, 220px\" \/><\/a><figcaption class=\"wp-caption-text\">Nick DeSantis<\/figcaption><\/figure>\n<p>While working for companies in the field of sterility assurance, Nick Desantis &#8217;12, MS &#8217;18, didn\u2019t find many opportunities to contribute to the design concept development of new products. But that changed when he began working for Cordis, a medical device company specializing in cardiovascular devices. They made it clear they were welcoming new ideas, so he sent them a final project presentation he\u2019d completed for a class in the <a href=\"https:\/\/ep.jhu.edu\/programs\/applied-biomedical-engineering\/\" target=\"_blank\" rel=\"noopener\">Applied Biomedical Engineering program<\/a> at <a href=\"https:\/\/ep.jhu.edu\/\" target=\"_blank\" rel=\"noopener\">Johns Hopkins Engineering for Professionals<\/a>.<\/p>\n<p>His school assignment? To design and market a new product in the cardiovascular space through a Shark Tank\u2013style pitch video.<\/p>\n<p>Inspired by his background in sterilization procedures, DeSantis pitched a hemostasis pressure device that utilizes reusable parts. At the conclusion of a transradial cardiac catheterization procedure, where a doctor accesses the heart through the wrist\u2019s radial artery, these devices are commonly used to prevent bleeding at the access point and help the tissue heal by applying pressure to the area.<\/p>\n<p>Current versions of the device can only be used once; but DeSantis\u2019s design breaks the device down into two main components: a disposable inner cuff that comes in contact with the patient\u2019s skin and a reusable outer part that applies the pressure and can be sterilized with equipment already commonly found in hospitals.<\/p>\n<p>For hospitals, the design\u2019s reusability would cut down the cost of supplies and help curb medical waste, particularly since the reduced risk of complications from transradial procedures, as opposed to transfemoral, makes them an increasingly preferred method for treating and diagnosing heart conditions. For DeSantis, presenting the design to his employers marked a turning point in his career.<\/p>\n<p>\u201cIt was awesome to have my ideas taken seriously and pursued by the R&amp;D and legal teams, even though I was not in an R&amp;D role at the time,\u201d he says of the experience. \u201cThe Shark Tank-style at first seemed excessive, but it was more fun and definitely got their attention. I also think being in a Johns Hopkins biomedical engineering program gave me more credibility and helped get my foot in the door.\u201d<\/p>\n<p>Since pitching it, DeSantis has secured a patent on his device through Cordis, and he was able to move into a device design and development role with a new employer, thanks in part to the experience. It\u2019s also encouraged him to try to patent more of his designs.<\/p>\n<p>\u201cIt is exciting that the EP program has brought these opportunities to my career,\u201d he says.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>While working for companies in the field of sterility assurance, Nick Desantis &#8217;12, MS &#8217;18, didn\u2019t find many opportunities to contribute to the design concept development of new products. But that changed when he began working for Cordis, a medical device company specializing in cardiovascular devices. They made it clear they were welcoming new ideas,&#8230;<\/p>\n","protected":false},"author":34,"featured_media":19251,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[26],"tags":[],"class_list":["post-19183","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alumni","issue-winter-2024"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pitching Under Pressure - JHU Engineering Magazine<\/title>\n<meta name=\"description\" content=\"Read about how Johns Hopkins alum Nick DeSantis used his academic experience to pitch a new medical device.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/engineering.jhu.edu\/magazine-archive\/2023\/11\/pitching-under-pressure\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pitching Under Pressure - 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